The Health Warnings campaign began in June 2008, timed to coincide with the Ministry of Health's roll-out of graphic pack warnings on cigarette packets.
The first series of ads showed the impact of a lifetime of smoking on Adrian Pilkington, who was diagnosed with oral cancer - cancer of the mouth, nose or throat- and has had his tongue removed. He now speaks through a 'trachy' device and cannot eat normally.
quit smoking help Quitline ad - Health warnings - Introducing Adrian | |
| 8 Likes | 8 Dislikes |
| 1,765 views views | 376 followers |
| Non-profits & Activism | Upload TimePublished on 10 Aug 2014 |
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